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CORAZON : 2002-2004
Graphics and text © Andy O'Brien
The 90s saw ITV lurch into a deepening crisis. The Conservative plan to bring free-market economics to the network had been crippled by confused legislation, followed by a Labour government, elected in 1992, which undid a lot of the work before it could properly tak effect. Doomsayers of the early 90s had predicted an increasingly homogenized ITV. By the end of the decade, the opposite was becoming the case. ITV was becoming impossible to operate on a national level, with the great dinosaurs ABC, ATV and Rediffusion constantly failing to communicate. In 2002, the IBAC made important moves to shake the giants out of their complacency. Rediffusion lost the North-West, ABC had to sell 50% of Central and, the unkindest cut of all, ATV lost London Weekends. Many eyebrows had been raised at ATV's effective writing of LWT out of history. Clearly the reaction from the IBAC was a little more heated. ATV was out and a new company was in.

Corazon 2002

Taking its name from the Spanish word for heart, Corazon Television (a subsiduary of the CNI recording empire) began broadasting on January 5th 2002.

Corazon 2002

One of two idents for local programming.

Corazon 2002

The other one.

Corazon 2003

 

Corazon 2004

A fictional frontcap to lead into a Corazon sitcom...

Corazon 2004

And here's part of the title sequence. 405 was set in the early days of ITV.

Corazon 2004

A night's programming from 2004.

Corazon
2004

Disappointingly few people noticed that the programme slide was framed by a skewed heart-shape.

LAST UPDATE: 31st May 2004

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